I'd like to take a few seconds and talk about Facebook Ads Guide and how it can help you grow your business. Firstly though, I want to talk a little more about Facebook marketing in general.
Facebook marketing is the most untapped trend in Internet marketing right now. If you want to get cheap, targeted traffic to your website, Facebook Ads are the way to go. They're simple to create. They're easy to target. Cost per click is low. Best yet, they perform exceptionally well.
One little fun fact about Facebook - It's now the Internet's largest traffic source and it's growing worldwide. Can you believe that Facebook just took over the #1 spot from Google?
So, what does Facebook marketing give you that Google Adwords or Yahoo Search doesn't? Cheap, Targeted traffic.
With Facebook, it's extremely easy to set up a campaign and nail down your ideal customer. Using Facebook's data (things like favorite books, location, age, relationship status, etc) you can pinpoint who needs to see your ads and monitor the results accordingly. Unlike Google or Yahoo, the targeting criteria aren't limited to search queries!
|Now, if you're following along pretty well, great! If not though, let me make a recommendation. Jonathan Volk wrote a book called 'Facebook Ads Guide' that walks you through the process, top to bottom. No matter what your specialty is or whether you have an experience with Internet marketing, this book will open your eyes and walk you through the process of Facebook marketing.
Facebook Ads Guide covers a lot of material, but the most important aspects are how to set up your Facebook Ads campaign, how to target your prospective buyers, and how to achieve high click through rates (so you ad spending actually goes down!).
My favorite part about Facebook Ads Guide though, is how easy it is to understand. I'm no marketing genius, but I was able to get through it and set up a Facebook advertising campaign in an evening. That Facebook marketing campaign is still running, getting my site traffic day after day. And that traffic is buying my stuff!
I'm the sort of person that needs to having things laid out in a very straightforward, methodical way in order to actually learn anything. Facebook Ads Guide does just that.
Facebook Ads Guide also packages some amazing bonus reports. If you take the time to go through them and implement them, the training words to really magnify your results. The bonuses teach you things like how to build your email marketing list from Facebook, how to do keyword targeting and how to become a super affiliate with Facebook marketing.