Copyright (c) 2010 Ed Corcoran
Every top internet marketing guru will tell you, the way you make the REAL money is to sell your own products. Buying products with resell rights and selling them on the web is the easiest way to do that. The best part about digital products with Resell Rights is; as a reseller, you get to keep all of the profits for yourself. For those who have decided to follow this path, I've assembled a list of 5 tips to help you generate maximum profits.
Sweeten the Pot With Freebies
You can increase sales by offering related products as an additional bonus on your sales page. Throwing in more bonuses without detracting from your primary product provides what's called "added value" and is a good incentive for prospective customers to purchase from you as opposed to other resellers .
Give Your Customers a Chance to Make Money Too
It's one thing to offer a product that will tell your customer how to do something, but if you offer them a product that they can turn around and sell themselves, you're giving them a tool that they can actually use to make money. The product that will "pay for itself" is a powerful sales incentive. Just make sure your product's license allows you to pass along resell rights to your customers.
Make More Money on the "Back-End"
Effective selling is all about creating an excited emotional state. If you were successful in getting your customer excited enough to pull the trigger, and buy your product, they'll be more likely to purchase an additional product while they're in that heightened emotional state than they will be later on. Strike while the iron is hot! Don't wait until the moment has passed.
Give Them a Pleasant Surprise After the Sale is Made
You really want to "over-deliver" for your customers. Offering an unexpected, free bonus after the sale is done will build trust and credibility. Your customer will feel like they made a wise choice by purchasing your product, and they'll be more likely to buy from you again. They'll probably even recommend you to other people.
Get That Email Address!
Don't settle one-time transactions. Every customer is a valuable resource for future sales If they felt comfortable enough to buy from you the first time, why shouldn't they buy from you again? Make sure you capture your customer's email address so you can continue to market your other products to them. If they value your first product, they'll definitely look forward to future recommendations or solutions.