If you intend making money with article marketing, then there are several article marketing services available to you that could help you to do that. However, writing articles and submitting them to article directories, which is basically what article marketing is, will not in itself make you money, and you also have to have a product and a website.

This article is not about products and websites, but I am simply pointing out that article marketing services in themselves do not make you money. It is an online marketing technique that will drive traffic to your web pages, and after that the money-making is up to you.

That understood, how do you go about making money with article marketing services? The following tips on article marketing should enable you to make money from the products or services you are promoting by providing you with a method of online advertising that is both free and effective. A rare combination these days when 'free' on the internet generally refers to obsolete!

1. The Purpose of Article Marketing

The purpose of article marketing is to persuade readers of your articles to click on the link to your website. That is it! It is not to persuade them to purchase anything, or to be particularly interested in your product, but to click on the URL you offer them in your resource or byline.

The buying part comes once they have made that click, which is why online article marketing services, should you choose to use them, can help you get that click, but have nothing to do with the profits you can make from that click. So let's assume that your landing page that is contained within the 'author's resource' section of your article is well designed, and that it can persuade people to purchase your product or service.

Here's what's needed to get them there:

2. The Article Title and Summary

The title and summary are very important. These are what will catch the eye of potential customers. That title can appear in three different places:

a) On the article directory: your articles will be submitted to article directories, and they will publish them using the title you provide, and also your description or summary. A potential reader will be caught by the title, and then read the summary. If the summary compels them to read the article then you are past the first stage.

b) On a readers website: readers of your article are generally permitted to copy it and use as content on any of their web pages relevant to the topic of the article. This can be a significant boost for your article, and making money with article marketing becomes a lot easier as more of your articles are published on other websites. You get backlinks from these sites and also reads which can translate to clicks

c) On Google: in fact, on any search engine, though Google gets over 80% of searches. Your summary will appear on Google as a description (or part of it) and your title will appear as the title on your listing. If you have chosen the right keyword, and written the article properly with good LSI conformance, then you are liable to be listed as high as Page #1 on Google with all the traffic that brings. Making money with article marketing services suddenly gets easier when that happens!

3. The Article Body

Writing articles is a skill, and not many people can do it effectively - hence the need for article writing and article marketing services in order to get high listings for your articles. You don't need your website to be listed at all if your articles get listed, because you have a link to your website in your article byline. You present any URL in your resource you want - sometimes two or even three!

4. The Article Resource

This is what we have been referring to for the whole of this article. This is the whole crux of making money with article marketing services: the 'author's resource' that you use to persuade readers that you can solve their problem if they click on the link. Offering two or three links gives them a choice and that can be very effective if you know what you are doing. If not, you can bomb by offering more than one!

By using professional article marketing services you can be sure that each of these elements of your articles are written correctly and with the right amount of emphasis without breaching directory terms and conditions or Authors' Guidelines, and that your article will offer the best opportunity of you making money with article marketing.